![]() ![]() It’s quickly growing in popularity among many different demographics, too: women (of course), Millennials, Gen Z, men, dads, and anyone with a green thumb or DIY mentality. By 2020, that number nearly tripled, rising to 367 million. ![]() In 2016, it had 128 million monthly active users. Pinterest continues growing in popularity for both businesses and consumers. With Pinterest, the “visual discovery engine,” you can build dream boards, share branded content for your business, and tap into the platform’s massive traffic potential and one of the best ways to do that is by using Pinterest categories.Īs a business owner or blogger, you can share Pins to educate your followers, lead people in your target market to explore your ideas, and even persuade them to make a purchase. ![]()
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